LED lighting industry hit the price war


Now many bosses who have factory buildings prefer to stop their work and rent out their factories to others. This is more cost-effective. Recently, some insiders have told reporters that as business is getting harder and harder, the phenomenon of renting out factories to others is becoming more and more common.
According to relevant data and the trend of the world economy and the Chinese economy, the era of high profits of lighting has become a past tense. Low profit has become the norm. Coupled with the decline of the real estate industry, it will inevitably have a major impact on the lighting industry. The growth rate of the industry will be significantly lower than last year. LED lighting products, which have continued to fall in price index in recent years, may face more serious price wars this year.
The price of commercial lighting products started to fall this year. The latest trend of Zhongshan Guzhen Lighting Wholesale Price Index shows that in the first few weeks of this year, except for the commercial lighting series index, which fell by 7.28, the LED application series index, lighting series index, outdoor lighting series index and light source series index were all slightly weak. The increase.
Some market participants said that in 2011, the lighting industry experienced a period of recession. The market generally reflected that the peak season was not prosperous, and the off-season was even lighter. The Guzhen lighting price index went out of a tortuous year in a not-so-warm atmosphere, but overall, still Better than 2010, the annual wholesale price index of lighting rose by 19.
From the index point of view, the outdoor lighting series index has fluctuated the most in the past six months. The start of this year is still unstable. The index in the first week was 91.8, and it fell to 81.1 in the third week. It has risen to 88.4, or 5.62, which is the biggest increase in several indicators. of. The light source series index has risen overall in the past six months, but it fluctuated greatly after the start of the year. The index for the second week of this year was 115.7, but it fell more than 10 points in the second and third weeks.
In addition to the price index reflecting the price instability of many lighting products this year, according to customs statistics on lighting export products, it can be found that the export of such products is weak. According to statistics, in 2011, Zhongshan lamps, lighting fixtures and similar products exported 870 million US dollars, down 0.6; compared with January, Zhongshan lamps, lighting fixtures and similar products exported 0.7 billion US dollars, a sharp drop of 24.1.
According to industry analysts, in 2012, the lighting industry will face pressures such as high raw material operation, slower internal and external demand growth, and intensified competition in the industry. In 2012, the Guzhen Lighting Price Index will continue to show the traditional ups and downs of the season, and the trend is stable throughout the year. There is a rise in the middle, but the growth rate is slightly slower than in 2011.
LED lighting is currently the hottest field in the lighting industry, and it is also the highlight of Zhongshan Lighting's export in the past year. However, with the fierce fight in the past two years, the LED lighting products technology has driven the cost to continue to decline, but this is inevitably In the industry, an intensified price promotion war has started.
According to the reporter's understanding, with the support of government policies, LED has become the direction of transformation and upgrading of large and small lighting and lighting enterprises. Whether it is chips, epitaxial wafers, packaging or applications, there is an explosive growth in the number. The LED application series index shows that although the price decline has slowed down due to the high cost of raw materials in recent months, overall, the industry has shown that prices continue to decline.

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