Southern Network (Reporter Zou Changsen correspondent Lin Xianjun) September 10, "Internet technology and brand agricultural strategic cooperation press conference" was held in Meizhou Meizhou, by the climate of agricultural research and development of intelligent farmland monitoring and food safety traceability system officially put into use , Covering over 2,000 acres of pomelo base. Local leading company Jiafeng Agriculture and Hong Kong PARKnSHOP reached a cooperation, the green health traceability of high quality agricultural products and deep-processed foods directly supply high-end supermarkets.
"Nongye" monitoring system covers 2000 acres of high-quality pomelo
"The automatic monitoring and planting management function of 'Nongye' can improve the management precision and greatly reduce the cost." According to Gu Mingxin, traditional farm management relies more on manpower and experience. Farm managers run almost 2,000 acres of orchards daily to see how soil and fruit trees grow. Climate records by hand copied data, the growth of fruit trees and other means. After using emerging technologies in agriculture, the annual output of Shatianyu Pomelo Base will be expected to reach 5.2 million kg, an increase of almost 20%. Meizhou City, Jia Feng, general manager of Agricultural Development Co., Ltd. will be the first to taste the Internet of things, "Minamata soup."
At the press conference, Hong Kong BMI Group, Hong Kong PARKnSHOP Group Co., Ltd., Guangzhou Atmospheric Hou Agricultural Science and Technology Co., Ltd., Guangzhou Daqiao Food Equipment Co., Ltd., Meizhou Jiafeng Agricultural Development Co., Ltd. signed a strategic cooperation agreement.
According to the agreement, all agricultural production sites in Shatian pomelo will be equipped with "Nongye" intelligent farmland monitoring system to carry out standardized and standardized management of agricultural products and to visualize farm products from the field to the dining table. Through the mature business of Hong Kong's Pokka Supermarket Group, Mode of operation, the green health traceability of high-quality agricultural products and deep-processed food straight for the public dining table.
Climate Agriculture CEO Yi Binghong introduced "Nongye" working mechanism (Zou Changsen / photo)
Large-scale agricultural research and development of "agricultural eye" remote intelligent monitoring system (Zou Changsen / photo)
"NongYuan 's platform for intelligent remote control of agricultural production is assisted by remote control of producers through the use of intelligent hardware, and full visualization and traceability of agricultural products are also implemented." On-site and large-scale farming CEO Yi Binghong demonstrated the operation and function of "Nongye" system , Standing in the field of "Nongye" intelligent monitoring system to collect real-time images, soil, weather and other data, and upload to the cloud database. Through the "Nongye" APP and the "Cloud of Climate" farm management platform software products, users can develop planting management plans based on the data and view farmland and crop conditions in real time.
Reporters at the conference site to see this year's production of "Jia Feng" grapefruit are posted on the back two-dimensional code. Open the cell phone scan, farm video, graphic introduction, climate, soil data, every fertilization, fight medicine, irrigation records are presented on the phone page, and even real-time monitoring of images.
Internet of Things technology to create "Jia Feng pomelo" brand
"There is a tendency for agricultural brands to transform from regional public brands to corporate commodity brands and even individual brands." Yi Binghong believes that this strategic cooperation is to scale agricultural producers to apply the emerging Internet of Things and big data technologies to create agricultural products Excellent brand samples. Production visualization, the full traceability of the implementation, highlighting the market advantages of high quality agricultural products, enhance the brand premium. "The demonstration effect of the leading enterprises will guide the local farmers in scientific and safe planting and better maintain the golden signboard of the hometown of the grapefruit."
As the largest production base of Shatian pomelo, Meizhou has the reputation of "hometown of Chinese golden pomelo". In recent years, Party committees and governments at all levels in Meizhou actively guide the cultivation and management of brandy grapefruit and shape, guide the leading agricultural enterprises to implement brand-name development strategy. Gu Guang-wen, deputy director of Meizhou Bureau of Agriculture told reporters that Meizhou Jinyou planting more than 600,000 mu, annual output more than 700,000 tons, the entire industrial chain reached 1 billion yuan.
As a leading enterprise in agriculture in Meizhou City, "Jia Feng" is a key local cultivating brand of Jinyou. More than half of its exports are overseas. Ancient Mingxin told reporters, relying on regional brand advantages of Meizhou Jinyou, the company in recent years efforts to create "Jia Feng pomelo" exclusive brand, which is contributed to the important reason for this cooperation.
Hong Kong PARKnSHOP Supermarket Group Co., Ltd. representative introduced grapefruit meat produced in Meizhou crisp sweet, deeply loved by consumers. The cooperation of the five companies will be the best quality grapefruit produced by large-scale planting enterprises for the public, the application of IoT traceability technology, dating back to the source of planting to dispel consumers' doubts about food safety.
In addition, the company also cooperates with the food institute of South China Agricultural University to carry out research and development of deep-processing products of pomelo and has developed pomelo peel essential oil, grapefruit honey sauce and adsorbent. In the afternoon, the conference guests and the media visited the production line of essential oil processing and grapefruit honey.
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